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The Future of Retail Marketing: Content, Data and the Power of Community

As shoppers become more selective and value-conscious, retailers must constantly adapt to shifting behaviors and rising expectations. Explore the trends shaping where and how consumers shop today, and what they mean for retail strategy in 2026.

2026’s Shopping List: What’s Trending in Retail

Agentic commerce is changing shopping from browsing to delegation, reshaping how brands earn visibility and trust with AI agents. Learn what to prioritize now as AI-driven discovery moves toward in-conversation purchasing and performance tracking.

From Prompt to Purchase: Transactions and Tracking in the AI Era 

Retail Brew delivers the latest retail industry news and insights surrounding marketing, DTC, and e-commerce to keep leaders and decision-makers up to date.

Retail Brew

Vidhi Choudhary

How retailers can interpret shopper data to maximize impact.

A Retailer's guide to mastering customer data

TikTok Shop rolled back its plan to control fulfillment for US merchants due to potential loss of business.

Seller reactions to TikTok Shop changing stance on shipping and fulfillment

Alex Vuocolo

The logistics provider is making a move to push out drivers as it restructures business to be less reliant on Amazon and e-commerce. 

UPS offers buyout to more than 100K drivers as it unwinds Amazon business

Andrew Adam Newman

Secondhand men’s products are less bountiful, but men outspend women in some categories.

Why men lag behind in resale

Recently, Pinterest announced layoffs and now is blaming tariffs for a weak performance.

Why is Pinterest losing advertiser interest?

The bookseller combines both local knowledge and corporate expertise to determine what to buy and how to sell it.

How Barnes & Noble’s ‘cluster’ system balances local knowledge with corporate expertise 

E-Commerce

Retail Media

Marketing

Stores

Supply Chain

Jaimee Kidd

The retail media executive, who’s set to speak at The Future of Retail Marketing, breaks down why attention, not just reach, is the key to understanding consumer behavior between physical and digital environments. 

All about attention with GSTV’s Sean McCaffrey

The retailer is investing heavily in its business as it anticipates ending a string of sales declines.

Target touts $5 billion investment plan as sales continue to decline 

Jeena Sharma

A new study by Gourmet Gift Baskets found that searches for chocolates outpaced the rise in chocolate prices between 2022 and 2025.

Americans’ appetite for chocolate is growing faster than its price tag

Many consumers are worried there will be a pullback in discounts this year, and yet promotions have never been more important for getting shoppers in the door. 

Shoppers fear a discount gap this holiday season. Here’s how retailers are responding

A recap of key pivots retailers like Build-A-Bear and brands like Oura and Burlap & Barrel have made to survive these days.

How retailers are pivoting their way through chaos

Seller reactions to TikTok Shop changing stance on shipping and fulfillment

The Latest Retail Industry News

All about attention with GSTV’s Sean McCaffrey

Seller reactions to TikTok Shop changing stance on shipping and fulfillment

Target touts $5 billion investment plan as sales continue to decline

UPS offers buyout to more than 100K drivers as it unwinds Amazon business

Americans’ appetite for chocolate is growing faster than its price tag

Editor's Picks

UPS offers buyout to more than 100K drivers as it unwinds Amazon business

Why men lag behind in resale

Why is Pinterest losing advertiser interest?

How Barnes & Noble’s ‘cluster’ system balances local knowledge with corporate expertise

Events

The Future of Retail Marketing: Content, Data and the Power of Community

2026’s Shopping List: What’s Trending in Retail

From Prompt to Purchase: Transactions and Tracking in the AI Era

Resources

Shoppers fear a discount gap this holiday season. Here’s how retailers are responding

How retailers are pivoting their way through chaos

A Retailer's guide to mastering customer data

A Retailer's guide to mastering customer data

Topics

Retail news that keeps industry pros in the know

Seller reactions to TikTok Shop changing stance on shipping and fulfillment

The Latest Retail Industry News

All about attention with GSTV’s Sean McCaffrey

Seller reactions to TikTok Shop changing stance on shipping and fulfillment

Target touts $5 billion investment plan as sales continue to decline

UPS offers buyout to more than 100K drivers as it unwinds Amazon business

Americans’ appetite for chocolate is growing faster than its price tag

Editor's Picks

UPS offers buyout to more than 100K drivers as it unwinds Amazon business

Why men lag behind in resale

Why is Pinterest losing advertiser interest?

How Barnes & Noble’s ‘cluster’ system balances local knowledge with corporate expertise

Events

The Future of Retail Marketing: Content, Data and the Power of Community

2026’s Shopping List: What’s Trending in Retail

From Prompt to Purchase: Transactions and Tracking in the AI Era

Retail news that keeps industry pros in the know

Resources

Shoppers fear a discount gap this holiday season. Here’s how retailers are responding

How retailers are pivoting their way through chaos

A Retailer's guide to mastering customer data

A Retailer's guide to mastering customer data

Topics