Content that Keeps Up with the Always-On Consumer

About the Event

In a world where your customers are always browsing, scrolling and swiping, delivering personalized, seamless experiences whenever and wherever they are is essential. To not only stand out but to build loyalty, retail marketers must leverage data-driven insights and omnichannel strategies to ensure they connect with their audience with relevant content that resonates.

Ready to shift your customers from just browsing to checking out? Join Retail Brew and industry experts for a session on creating personalized, engaging content that works across every channel and platform. We’ve got the strategies to help you meet your customers where they are–and keep them coming back for more.

Here’s what you can expect to cover:

1. Mastering omnichannel content: From targeted social ads to personalized emails, learn how to serve up content that leverages data-driven insights and creates messaging that resonates at every touchpoint.
2. Leveraging social proof: Discover how to integrate customer reviews, testimonials, and user-generated content to build trust and drive conversions.
3. Creating the right content mix: Gain an understanding of when to tap into authentic UGC and when it’s time to explore working with paid creators to maximize your impact.