Supply Chain
How activewear brand Popflex duped its own products with its new Blogilates line at Target
Founder and CEO Cassey Ho shared the process—and risks—of creating the lower-priced activewear line for the retailer.
Apparel
Supply Chain
NRF: Trump tariffs could cut consumer spending power by up to $78 billion
A study released this week found that President-elect Trump’s tariffs would result in net loss for the US economy across six core retail categories.
Operations
Peter Hawkings’s exit from Tom Ford signals a challenging time for execs in luxury
After just a year as creative director, Hawkings abruptly left his role.
DTC
DTC brand Kizik embraces gradual expansion into wholesale, brick-and-mortar
The DTC shoe brand is expanding its wholesale and brick-and-mortar presence in a play to make demand more predictable.
Marketing
A short, cozy history of family pajamas
How matching PJs grew from a Hanna Andersson novelty 30 years ago to a retail juggernaut.
Marketing
Why Eastern Mountain Sports just hosted hundreds of overnight campers in its parking lots
Emerging from ownership changes and store closures, the brand is growing again with an anti-elitist campaign.
Retail news that keeps industry pros in the know
Retail Brew delivers the latest retail industry news and insights surrounding marketing, DTC, and e-commerce to keep leaders and decision-makers up to date.
