Stores
Before Ulta Beauty halted its Target expansion, Target employees saw problems first
Target’s high shoplifting rates and failure to adequately staff its Ultas may be contributing factors.
Beauty
Marketing
Inside the brand refresh core to Olaplex’s new strategic vision
Olaplex CMO Katie Gohman details efforts from retail merchandising to ad spots aimed at establishing a stronger connection with consumers.
Stores
Ulta Beauty to pause Target shop-in-shop expansion this year
CEO Kecia Steelman said the two retailers will work to “drive efficiencies and leverage the learnings” from the three-year partnership.
Stores
New Ulta Beauty CEO says the retailer ‘must change’ amid slowing sales
Kecia Steelman announced a new Ulta Beauty Unleashed plan as net sales dropped in Q4.
Marketing
Amazon, TikTok Shop gaining beauty dollar share on stagnant brick-and-mortar stores
As consumers increasingly shop for beauty online, they’re also becoming less brand loyal, according to NielsenIQ.
Stores
CAGNY: CPGs bank on new consumer groups, innovation for future growth
Giants from Hershey to Coty shared their strategies for 2025 and beyond at the annual conference.
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