Retail Media
Midwest grocer Hy-Vee bags Grocery TV deal to power in-store ads
With this deal, Grocery TV will power more than 10,000 screens across 400 Hy-Vee stores.
With this deal, Grocery TV will power more than 10,000 screens across 400 Hy-Vee stores.
The rise of pharmacy chains scaling their ad business with retail media is starting to take shape.
There is universal momentum across major brick-and-mortar retailers to get advertising in stores.
Microsoft is asking clients to migrate to a third-party ad tech platform Criteo, per a report from Digiday.
Fetch integrates with Albertsons Media Collective to offer shoppers rewards.
Caper Carts now come with location-based discount coupons and treasure hunt-inspired rewards.
Retail Brew delivers the latest retail industry news and insights surrounding marketing, DTC, and e-commerce to keep leaders and decision-makers up to date.