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Black Friday 2023: Data Trends & Insights
Dec 7 3:15 PM ET
In an exclusive chat with Retail Brew, CEO and founder Shawn Nelson talks about the collaboration with Swarovski and Lovesac’s core customer.
Part of Overstock’s strategy has been luring Bed Bath & Beyond customers.
“All the stories we tell in the store, we reflect online as well. It should be a seamless journey,” Park told Retail Brew.
“We call it a rolling thunder of engagement and news so that we can activate the community, not just have great products out there,” she told Retail Brew.
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