Retail news that keeps industry pros in the know
Retail Brew delivers the latest retail industry news and insights surrounding marketing, DTC, and e-commerce to keep leaders and decision-makers up to date.
The Barbie movie opens July 21, and as Katie Hicks painstakingly (pinkstakingly?) details over yonder at Marketing Brew, there seems to be no end of the collabs, from Barbie Crocs to hoodies for dogs from the Gap to pool floats from Funboy.
You tell us: What’s your deal with Barbie merch? Cast your Barbie fishing pole vote here.
Circling back: Last time, we told you how the secondhand wedding dress market is booming, and asked how you’d feel about you or your betrothed walking down the aisle in a secondhand wedding dress at your wedding. We didn’t know you were so gung-ho about resale, with 74.1% saying you’d prefer a secondhand dress over a new one, 18.8% saying you’d be in favor of a new dress over secondhand, while 3.6% didn’t know or weren’t sure. Among those whose marriages would not involve either person in the couple wearing a dress, three times as many respondents said they favor secondhand attire (2.7%) over new attire (0.9%).