Retail news that keeps industry pros in the know
Retail Brew delivers the latest retail industry news and insights surrounding marketing, DTC, and e-commerce to keep leaders and decision-makers up to date.
Dior has introduced perfume for babies, Bonne Étoile, that costs $230. It’s a mild perfume that doesn’t contain alcohol, and is meant to mark what the brand calls a baby’s “very first step into fragrance.”
You tell us: If you had a baby and someone gave you a $230 baby fragrance—with a gift receipt—what would you do? Cast your vote here.
Circling back: Last week, we told you about DoorDash testing a new screen on its app that will warn customers they may have to wait longer for their food if they don’t tip. So we asked if you think consumers who don’t tip when they order on delivery apps should face longer delivery times.
Most of you (58.3%) thought no, consumers who don’t tip should not face longer wait times. Another 37.5% thought that non-tippers should face longer delivery times, while 4.2% didn’t know or weren’t sure.